Social Marketing & Advertising - 30th September, Miami

With millions of members sharing information and expressing their preferences every day, social networks are breaking new ground in marketing & targeted advertising. As a result, some marketers are producing impressive results. The question is: are you making the most of this revolution?

Social Media Marketing & Advertising Miami will bring together social media companies, marketers and brands to discuss the latest tools and techniques for running effective social media marketing and advertising campaigns. Topics covered during the day will include:

  • Insights into the Latest High Profile Viral Marketing Campaigns
  • How to Leverage Social Media & Paid Search
  • Location-Based Marketing Tips & Techniques
  • How to Monitor & Manage Social Media via Email
  • How to Create Highly Effective Ad Campaigns
  • Blogger Outreach & Marketing
  • Case Studies and Best Practice Examples
  • Tools and Trends to Watch in 2010

Speakers include: Mark Schmulen, General Manager of Social Media, Constant Contact; Evan Weber, Founder, Experience Marketing; Craig Agranoff, Founder, Gripd (author of “How to Use Gowalla, Foursquare and other Geo-Location Applications for Fun and Profit”); E.J. Garcia, Director of Digital Strategy, Purple, Rock, Scissors; and Murray Newlands, Director, Influence People & Founder of the London Blog Club.

Murray Newlands, who is hosting the conference, said today: “marketing budgets are shifting towards social media, but most companies are still struggling with their social media marketing and advertising strategy. At Social Media Marketing & Advertising Miami we’ll address this lack of knowledge, providing an in-depth look at how companies can generate returns from this exciting new medium”.

This unique one-day event is sponsored by Constant Contact ( Mark Schmulen will be there to discuss their social media monitoring and management solution, Nutshell Mail (

For more info and tickets visit:
There are a limited number of Early Bird Tickets available – so early booking is advised.

About Influence People
Based in London and San Francisco, with a technical team in India, Influence People is a truly global events company. We specialise in running high-quality social media, digital marketing, PR and communications conferences in the UK, Europe and in the USA, including Monitoring Social Media series of events in Boston, San Francisco, New York, London and Paris.

For more information:
Call Murray Newlands on +44 (0) 7971 406371, email [email protected] or visit
Event Details
Thursday 30th September
9:00am - 5:30pm

Ronald W Shane Centre
6500 Indian Creek Drive
Miami Beach, FL 33141

Lead Sponsors

Mark Schmulen
General Manager of Social Media, Constant Contact
Mark is responsible for guiding Constant Contact’s social media product strategy and external education efforts. Prior to Constant Contact, Mark served as CEO of NutshellMail, a social media monitoring solution that is now part of Constant Contact’s suite of online marketing tools
Craig Agranoff
Craig is an entrepreneur and social media consultant, specialising in reputation management and monitoring. His first book Do It Yourself Online Reputation Management was recently published. His second book Checked-In: How To Use Gowalla, Foursquare, and other Geo-Location Applications for Fun and Profit will be published shortly. 
Pierre Zarokian
President/CEO Submit Express
Pierre Zarokian President/CEO Submit Express. Submit Express was ranked the #1 SEO Firm by Website Magazine in Oct 2009. One of the fastest growing companies in INC 5000 three years in a row in 2007-2009. Submit Express also offers social media marketing services, through their sister company iClimber.
Greg Rollett,
Chief Marketing Officer, Cognitiv
Greg is a new school Internet Marketer from Orlando, FL. Blending direct response with social media, Greg has been able to provide high return marketing campaigns for Coca-Cola, Miller Lite, Warner Bros, Cash Money Records and others and has been featured on FOX News, ABC News, The Daily Buzz, Mashable, Feed Front Magazine, Smart Business Magazine and many other independent media outlets.  
Murray Newlands
Director, Influence People
A renowned blogger and social media consultant, Murray has an encyclopaedic knowledge of online marketing. A host of the Miami Blog Club, and Co-founder of Influence People, he was recently shortlisted for Affiliate Summit Blogger of the Year. 
Evan Weber
Founder, Experience Advertising
In the Internet marketing industry over 10 years. I have been on the Advertiser, Affiliate, and Agency sides of the Affiliate Marketing space. I am dedicated to providing affiliate marketers knowledge, resources, and tools to become better producers, catering to their needs on a 24/7 basis. Currently, I am the CEO of a digital agency called Experience Advertising focused on: affiliate program management, social media management, and search management. 
E.J. Garcia
Director of Digital Strategy - Purple, Rock, Scissors
E.J. is an innovative online marketer who specializing in increasing Return On Investment (ROI) from online marketing budgets. Throughout his career he has had helped leaders in the online education, healthcare, travel and gaming industries enhance their online presence through paid search and Facebook campaigns.  
Chase McMichael
Co-Founder & CEO,
Chase is a leading veteran in the field of collaboration and marketing intelligence working at JP Morgan-Chase, Oracle and founded several startups. He was awarded the Marketing Sherpa Viral Hall of Fame award and top honors from Ad-Tech deploying advanced social campaigns for F 500 brands. (via video)
Luke Brynley-Jones
Director, Influence People
Having developed over 40 online communities over the past 10 years, Luke is one of the UK’s most experienced social media experts. A Co-founder of Influence People and host of Monitoring Social Media, Luke specialises in B2B social media marketing.